API (Application Programming Interface)

Explore how APIs work, their role in connecting software systems, and how the Sinc API provides easy access to real-time product and SKU data for integration with external platforms.

Sinc API

APIs Explained

An API (Application Programming Interface) is a set of rules and protocols that allows different software applications to communicate with each other. It defines how different software components should interact, making it easier to integrate and share data or functionalities between systems.

Interface for Communication
An API acts as a "middleman" that allows one application to talk to another by specifying how requests and responses should be formatted.

Request-Response Model
APIs generally work on a request-response model. One application sends a request (e.g asking for data) to the API, and the API processes the request and returns a response (e.g the requested data).

What are the different types of APIs?

Web APIs: These are APIs used over the internet (e.g., REST APIs or SOAP APIs) to allow different systems or web services to interact.

Library APIs: Provide functions and methods that an application can call to use certain functionalities (e.g a graphics library for drawing).

Operating System APIs: Allow programs to interact with the underlying operating system (e.g accessing files, memory, or hardware).

Data Exchange: APIs often use standard data formats like JSON (JavaScript Object Notation) or XML (eXtensible Markup Language) to exchange data.

How are APIs used in software development?

APIs are used in software development to enable various applications or systems to communicate and share data.

For example, a weather app may use an API to retrieve real-time weather data from a weather service, or an e-commerce platform may use an API to connect to a payment gateway for processing transactions.

APIs simplify integration by allowing systems to interact without needing to understand the underlying code of each other.

What is an API (in Layman's Terms)?

Imagine you’re at a restaurant. You (the user) want to order food, but you don’t go directly to the kitchen. Instead, you give your order to the waiter (the API). The waiter then takes your order to the kitchen (the service or system), where the food (data or functionality) is prepared. Once the food is ready, the waiter brings it back to you.

 

In this analogy:
You (the user) =
the person or program that wants something (e.g., data or service).
The waiter (the API) = the middleman that takes your request, delivers it to the system, and brings the response back to you.
The kitchen (the service) = the system or database that processes your request and provides what you need.

An API is like a waiter that takes your order (a request), asks the kitchen (the system) for what you need, and then brings it back to you. Without an API, you’d have to go directly to the kitchen yourself, which would be much more complicated!

In the digital world, APIs help different apps or systems talk to each other without you needing to know all the technical details. For example, when you check the weather on your phone, an API might be retrieving the forecast from a weather service and showing it to you in the app.

What is the difference between a REST API and a SOAP API?

REST (Representational State Transfer) and SOAP (Simple Object Access Protocol) are two distinct architectural styles for designing web APIs.

A REST API is a web service architecture that uses standard HTTP methods like GET, POST, PUT, and DELETE to interact with resources identified by URLs. It is stateless, lightweight, and often exchanges data in JSON or XML format. REST APIs are widely used due to their simplicity, scalability, and compatibility with web applications.

A SOAP API is a protocol-based web service that uses XML for structured message exchange. It operates over various transport protocols like HTTP, SMTP, or TCP and follows strict standards defined by WSDL (Web Services Description Language). SOAP is known for its robustness, enterprise-level security features, and ability to handle complex operations, making it ideal for secure and reliable transactions.

What are the key features of a REST API?

Protocol and Standards

  • REST is not a protocol but an architectural style.
  • It leverages standard HTTP methods (GET, POST, PUT, DELETE) for communication.

Message Format

  • Supports multiple formats, such as JSON, XML, YAML, or plain text.
  • JSON is commonly used due to its lightweight nature.

Ease of Use

  • Simpler to implement and use.
  • Relies on standard web technologies and has lower learning curves.

Performance

  • Lightweight and faster because it often transmits smaller payloads (e.g., JSON).
  • Efficient for stateless operations.

Statefulness

  • Stateless; each request is independent, and the server does not retain session information.

Error Handling

  • Relies on standard HTTP status codes (e.g., 404 for not found, 500 for server errors).

Security

  • Relies on transport-layer security (e.g., HTTPS).
  • Security measures like OAuth2 and API keys are commonly used.

Flexibility vs Standardisation

  • Highly flexible and adaptable to different needs.
  • Not bound by strict standards, allowing more customisation.

Use Cases

  • Ideal for web-based applications, mobile app backends, and public APIs (e.g social media platforms).

What are the key features of a SOAP API?

Protocol and Standards

  • SOAP is a protocol with strict standards.
  • It uses XML for message format and operates over several protocols, including HTTP, SMTP, and TCP.

Message Format

  • Exclusively uses XML for messaging.
  • Requires complex XML schemas, which can increase verbosity.

Ease of Use

  • More complex due to strict rules and requirements.
  • Requires understanding of XML schemas and WSDL (Web Services Description Language).

Performance

  • Heavier due to XML payloads and additional processing requirements.
  • May involve slower communication due to overhead.

Statefulness

  • Can be stateful or stateless depending on implementation.

Error Handling

  • Provides detailed error reporting within its XML response using the element.

Security

  • Built-in security standards like WS-Security for encryption and digital signatures.
  • Suitable for enterprise-level applications with strict security requirements.

Flexibility vs Standardisation

  • Highly standardised and better for applications requiring rigorous specifications.

Use Cases

  • Preferred by those requiring robust security, transactions, or complex operations (e.g banking, payment systems).

The Sinc API

Our REST API allows third-party applications and websites to access and integrate your product and SKU data. Whether it's for e-commerce, inventory management, or other business tools, the Sinc API makes it easy to extend your product data wherever you need it.

The Sinc API enables you to seamlessly share up-to-date product information, such as descriptions, prices, and availability, with external platforms, ensuring that your partners, resellers, and custom integrations always have accurate, real-time data.

Streamline workflows, reduce manual errors and optimise workforce operations.

With the Sinc API, you can achieve effortless integration with workforce management platforms, enabling efficient data synchronisation, process automation, and bespoke functionality tailored to your organisation's needs. Built for scalability, reliability, and compliance with data privacy regulations, the API simplifies system integration, enhances team collaboration, and improves overall productivity.

Sinc API Documentation

Dive into our Sinc API endpoints to discover how you can integrate and optimise your systems, ensuring smooth interaction with product and company data, while upgrading your workflow processes.

Sinc API User Data Privacy and Security Handling

The Sinc API has been designed and implemented in a way to support data privacy compliance. This is coupled with using Amazon AWS for data storage. More details on both can be found below:

How does the Sinc API ensure compliance with data privacy regulations?

Data Minimisation

  • Collects only the necessary data to fulfil the API’s purpose.
  • Avoids exposing sensitive information in API responses or URLs.

Secure Data Transmission

  • Uses HTTPS to encrypt data in transit, ensuring it cannot be intercepted by unauthorised parties.

User Consent

  • Obtains explicit consent from users for collecting and processing their data.
  • Provides mechanisms for users to opt-in or opt-out as required by regulations like GDPR.

Authentication and Authorisation

  • Enforces robust authentication mechanisms such as OAuth2 or API keys.
  • Limits access to sensitive data using role-based access control (RBAC).

Data Access and Portability

  • Provides APIs that allow users to access, retrieve, or delete their personal data (in line with GDPR’s “right to access” and “right to erasure”).
  • Ensures data is provided in a portable format, such as JSON, when requested.

Logging and Monitoring

  • Logs API access and usage for auditing purposes while ensuring logs do not expose sensitive user information.

Data Retention Policies

  • Implements mechanisms to delete user data when it is no longer needed or when a user requests deletion.
  • Clearly defines retention periods in privacy policies.

Error Handling

  • Avoids exposing sensitive information in error messages or logs (e.g., stack traces, database details).

Compliance with International Transfers

  • For APIs handling cross-border data transfers, ensures compliance with regulations like GDPR’s restrictions on international data transfers.

Privacy by Design

  • Incorporates privacy principles into the design phase of the API, ensuring compliance is built into the system.

How is data stored securely on Amazon AWS?

Data Encryption

AWS provides comprehensive encryption options for protecting data both at rest and in transit:

  • Encryption at Rest: AWS services like S3, RDS, and DynamoDB allow data encryption using AWS-managed keys or customer-managed keys through AWS Key Management Service (KMS).
  • Encryption in Transit: Supports secure protocols like HTTPS and TLS for protecting data during transmission.

Fine-Grained Access Control

AWS Identity and Access Management (IAM) enables:

  • Role-based access control (RBAC) to restrict who can access specific resources.
  • Temporary, scoped-down credentials via AWS STS (Security Token Service).
  • Policies to ensure only authorised personnel access sensitive data, a key requirement of GDPR and CCPA.

Compliance Certifications

AWS meets numerous international security and privacy standards, including:

  • GDPR (General Data Protection Regulation)
  • CCPA (California Consumer Privacy Act)
  • ISO 27001, 27017, 27018 (Cloud Security and Privacy Standards)
  • HIPAA (Health Insurance Portability and Accountability Act)
  • SOC 1, SOC 2, and SOC 3

Data Residency and Sovereignty

AWS enables organisations to store data in specific regions or countries using AWS Regions. This feature ensures:

  • Compliance with data residency laws (e.g., GDPR’s restrictions on international transfers).
  • Organisations can control where their data is stored to meet jurisdiction-specific privacy requirements.

Audit and Monitoring Tools

AWS offers services like:

  • AWS CloudTrail: Tracks and logs all API calls and actions within your AWS environment, aiding in auditing and regulatory compliance.
  • Amazon GuardDuty: Detects threats and suspicious activities to protect data integrity.
  • AWS Config: Monitors resource configurations for compliance with privacy policies.
  • These tools help meet logging, monitoring, and auditing requirements in privacy laws.

Shared Responsibility Model

AWS operates under a shared responsibility model:

  • AWS Responsibility: Ensures the security of the cloud infrastructure, including physical security and compliance certifications.
  • Customer Responsibility: Configures services, manages encryption keys, and implements secure applications.

Data Deletion and Retention Policies

AWS services, such as S3 and RDS, allow customisable data retention policies and ensure secure deletion of data when no longer needed. This supports GDPR’s “right to be forgotten” and similar requirements.

Data Privacy Features

AWS supports privacy-specific services and features:

  • AWS Privacy Hub: Helps manage compliance with data privacy frameworks.
  • AWS Artifact: Provides access to compliance reports for regulatory evidence.
  • AWS Shield and WAF: Protects against unauthorised access and DDoS attacks.

How Do I Obtain an API Key?

Complete the form, and we'll contact you with the details.

In Summary

APIs define protocols for software systems to communicate with each other, enabling data sharing and functionality integration. They act as intermediaries between applications, using a request-response model where one system sends a request, and the API returns the necessary data. There are different types of APIs, such as REST and SOAP, each with distinct features. REST APIs are lightweight and widely used in modern applications, while SOAP APIs offer more rigid standards for secure transactions.

The Sinc API facilitates data sharing and synchronisation, with strong compliance and scalability. It reforms workflows by linking systems through established protocols, improving product information accuracy for construction product manufacturers. The API reduces errors, streamlines product management, and aids decision-making across the supply chain, benefiting builders, contractors, and resellers. This ultimately leads to both improved operational efficiency and better coordination within the construction industry.

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